*every coach nods their head*
Don’t get me wrong; working with clients on a personal level is deeply rewarding. I love seeing their success, sharing in their wins, and lifting them up when self-doubt creeps in.
High-ticket coaching programs are lucrative and worth your time to create and sell.
But when you exclusively offer 1:1 or group coaching, you leave thousands of dollars on the table. And I bet another 5k-10k+ a month can change your life. Am I right?
While every potential client won’t be ready to invest in your high-ticket offers, it doesn’t mean they aren’t ready to buy anything from you. After all, you’re the expert, and you have something to offer them that no one else can: knowledge to level up their life or business within your industry.
If you’ve been going back and forth on whether a course fits within your offer suite, I’m here to help you make that decision once and for all. In today’s blog, I’m sharing three signs you’re ready to create a passive income offer!
You have clients lining up to learn from you (virtually, of course), but they aren’t quite ready to make the financial investment in your 1:1 or group coaching program. Instead of turning them away, imagine if you could provide them a lower-ticket offer full of massive, action-taking value that fires them up. Talk about game-changing for both you and them.
By creating a course, you don’t have to shut the doors on clients that can’t yet purchase your high-ticket programs. You’re able to provide them a taste of the knowledge you have, so when they are ready to invest in themselves fully, they will turn toward you. And honestly, signing them into your coaching program in the future won’t warrant an extreme amount of effort since you already proved you could get them the results they want with your passive offer.
First off, congratulations! Whether you’re new to coaching or have years of experience under your belt, being fully booked is no easy feat. But you and I both know it can be exhausting and time-consuming. Between creating the materials, jumping on calls, evaluating progress, providing feedback, answering questions, and everything else you include in your program, you’re spending a lot of mental energy day in and day out on your clients. That’s why many coaching programs are small, and the opportunity to scale your business is limited.
If you’re drained by the end of each week, waiting for the weekend to come, and wondering how to level up your business, then creating passive income may be the saving grace you need to get yourself back on track. Since courses don’t require a signed agreement or support from you once the transaction is complete, you can enroll as many people who want to sign up. You can simultaneously make money by coaching clients AND enrolling your audience in your online course.
You have the knowledge, the client wins, and the testimonials to prove you are an expert in your industry and get your clients no-fluff results. So, why not turn those secret ingredients into a money-making recipe?
All you need to do is ask yourself if you have the time. While creating passive income is virtually hands-off, it does require a bit of work in the beginning, from building out the materials to setting up your sales funnel. But because I know you want to generate more leads, impact more lives, and make more money, the time and effort required to get your course off the ground is well worth it. And as someone who’s created multiple courses, I guarantee you’ll be happy with the results if you follow my step-by-step guide to creating a successful course.
Are you reading this shouting, “YES, YES, and YES!”? See, you are ready to create a course and start making passive income. I’ll be honest; I already knew you were.
When you decide to create a course, you’re not only saying yes to generating more money, but you’re saying yes to having more freedom. It doesn’t matter if you’re in the Rocky Mountains without cell service for weeks on end; you’ll still be able to pay the bills and more. Isn’t that what we all dream about? Maybe it’s not spending your free time in the Rockies, but you get my point.
I know creating a course is uncharted territory, which is why I developed The Profit From Passive Income Bundle! I’ll walk you through every step of launching and automating your passive product so you can feel confident from start to finish.